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Retail - Merchandising & Marketing |
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See how ChannelForce can turn any event into a high-profile, profitable
opportunity for your business.
Learn more... |
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Did you know that more than 70% of buying decisions are made on the retail floor?
That's one of the reasons why ChannelForce executes "Planogram Plus". We create and monitor the consumer experience so customers can find products, test them out, get answers to questions, and be sold.
In essence, ChannelForce designs a place where company messaging and brand persona connect with customers at the point of decision - really connect! We merchandise for better buy-in and display, gain shelf space and end cap positioning, keep demos up and running, and make it easy for consumers to take advantage of promotions.
Owning the "last 100 feet" means leveraging every
impact point to its fullest potential from the store entrance to the
check-out. As a ChannelForce client, we'll design, implement,
monitor and refine your retail-specific program to always create new
ways to enhance your ROI.
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Testimonial |
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Bob Kron
Director of Retail |
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"It
was our goal to develop an in-store program to test and evaluate ways to more
effectively engage customers and ultimately increase sales in Best Buy stores.
ChannelForce worked with us to define and develop a program, and in their usual
manner, began proactively leveraging their relationships within the retailer to
help execute and evolve the program. As a result of this initiative, we were
able to present Best Buy corporate with a high level of insight into customer
purchasing patterns for our category that resulted in a greatly enhanced
relationship and significant sales increases." |
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Evangelizing & Selling
Merchandising & Marketing